Great communication isnโt about showcasing your expertiseโitโs about ensuring your message resonates. Often, the gap between what we know and what our audience understands becomes the invisible barrier to connection.
This gap arises when we assume others perceive information the same way we do. When our words lack relatability or clarity, we risk losing the attention and trust of our audience.
Take inspiration from ๐๐ฉ๐ฉ๐ฅ๐โ๐ฌ ๐๐๐ฆ๐จ๐ฎ๐ฌ ๐ข๐๐๐ ๐๐๐ฆ๐ฉ๐๐ข๐ ๐ง: โ1,000 songs in your pocket.โ It succeeded not because it was complex, but because it was simple, clear, and relatable.
The takeaway? ๐๐ข๐ฆ๐ฉ๐ฅ๐ข๐๐ฒ ๐ฒ๐จ๐ฎ๐ซ ๐ฆ๐๐ฌ๐ฌ๐๐ ๐. ๐๐ก๐๐ซ๐ ๐ฌ๐ญ๐จ๐ซ๐ข๐๐ฌ. ๐ ๐จ๐ฌ๐ญ๐๐ซ ๐๐ง๐ ๐๐ ๐๐ฆ๐๐ง๐ญ by asking questions. And always strive to meet your audience where they are.
As the author of One Page Communicator and C3-Corporate Conundrums and Confusions, I believe clarity is the key to meaningful connection.
The graphical depiction has been derived from one of videos of Sridhar Krishnan.
๐๐๐ญโ๐ฌ ๐๐ฆ๐๐ซ๐๐๐ ๐ฌ๐ข๐ฆ๐ฉ๐ฅ๐ข๐๐ข๐ญ๐ฒ ๐๐ง๐ ๐๐ฎ๐ข๐ฅ๐ ๐ซ๐๐๐ฅ ๐ฎ๐ง๐๐๐ซ๐ฌ๐ญ๐๐ง๐๐ข๐ง๐ .
About the Author
Vasudevan Kidambi, known as the “LAST-MILE MAN,” is a distinguished corporate expert with over 30 years of experience in operations and consultancy. As Managing Director of Navo Informatica Pvt. Ltd and Navo Management Consultants, he’s a pioneer in integrating Generative AI into business strategies, enhancing efficiency and innovation. Vasudevan’s unique approach includes his advocacy for One-Page Communication and extensive use of AI in content development and business applications.
His debut book, “One Page Communicator,” swiftly ascended to Amazon’s #1 bestseller spot within days of its launch and subsequently clinched the Golden Book of the Year Award for 2024.
Additionally, as Director of Business Transformation at Zenesis Corporation, Dubai, he continues to drive change. He’s also an educator and thought leader in AI, conducting boot camps and webinars to simplify AI tool usage for professionals.
His expertise in design thinking, data storytelling, digital workflow automation, and cognitive bots is transforming businesses globally, cementing his status as a holistic consultant in the digital era.