From Hype to Impact: CPG’s GenAI Turning Point

Yesterday’s Generative AI Masterclass with guardrails at CIGALA Consumer Products Group hit a different gear. With the CEO and leadership in the room, we moved fast: myths cleared, curiosity unlocked, and hands-on work that showed real business lift. The big realization: in the next 5–10 years, metrics aren’t enough. You must define and chase impact—responsibly and ethically.

What changed in the room:

• Rapid shift from tool talk to curiosity, innovation, and critical thinking

• Live exercises that proved quick adoption and adaptation

• A set of trend-setting operating indices to transform distribution:
  • Forecast Trust Index (FTI)
  • Lead-time Vulnerability Index (LVI)
  • Expiry Risk Heat (ERH)
  • Margin Velocity Matrix (MVM)
  • Service Discipline Score (SDS)
  • OSA Proxy Score
  • Liquidation Priority Score (LPS)

These aren’t vanity metrics. They are impact levers that align demand, inventory, and execution—so teams ship decisions, not just decks.

Grateful to CIGALA management for the foresight to upskill and not be left behind.  Thank you for trusting Enhance Intelligence & Technologies in association with NAVO Management Consultants to deliver this program.

We’re rolling out a series of corporate masterclasses across FMCG distribution—AI-driven automation + human augmentation with GenAI guardrails.

Ready to move from experiments to enterprise impact?